Maximizing Customer Meetings to Accelerate Growth
In One Sentence
KCI is engaged annually to facilitate customer meetings and product demonstrations to accelerate pipeline growth at a national industry-wide event
National Industry-Wide Forum
The annual National Retail Federation (NRF) – Retail’s Big Show – hosts more than 33,000 attendees, hundreds of sessions and miles of EXPO. First Data, a global leader in commerce-enabling technology solutions, participates as a Silver Sponsor and Exhibitor to reinforce their position in the marketplace, increase awareness of their solutions and capabilities, engage new prospects by demonstrating their full range of commerce technology, and strengthen relationship with existing customers.
Supporting this last objective, KCI plays an integral role in meeting management of multiple spaces on-site at NRF. Defining and communicating the booking process, scheduling meetings, sending confirmations, administering changes and tracking information, we successfully facilitate more than 75 1:1 customer meetings over each two-day period. A direct touch-point with Account Executives, customers can discuss current needs and business challenges, receive immediate feedback and learn more about First Data solutions.
KCI continues to work with First Data in multiple capacities, including meeting management, which has resulted in an increase of on-site client meetings at this national forum by more than 200%.
“The greatest benefit of working with KCI is having a dedicated professional at my disposal”
– Michael Bugno, Director, Corporate Events